Spot strong demand before the house is full
Price with confidence, without a black box that decides without you.
Price recommendations based on your occupancy and booking pace, and you decide what is applied.
Guest AI, STRYK Hotel Assistant and Intelligent Pricing are optional add-ons with separate fees after the free trial.
Intelligent Pricing
Spot strong demand before the house is full
Price recommendations based on your occupancy and booking pace, and you decide what is applied.

Intelligent Pricing
Boost quiet days without going below your minimum price
Every recommendation with a clear rationale
Your own special prices stay protected
Back up pricing decisions without a revenue department
You decide how much runs automatically
How it works in your hotel
- 01Recommendation per room category and stay date
- 02Based on occupancy, pickup, pace, lead time, ADR and RevPAR
- 03Set minimum and maximum price per category
- 04Observe only, approve manually or apply automatically
- 05Manually set daily prices protected from automation
- 06Automatic stop when there is too little data
- 07History of recommendations, decisions and results
- 081.9% of net room revenue. Try free for 1 month. Becomes paid after one calendar month unless cancelled.
Four practical jobs in daily hotel operations.
Summer weekend picking up
For mid-July, bookings are coming in faster than usual. STRYK suggests a higher price in good time, within your upper limit.
A Tuesday in November
Occupancy remains weak. The recommendation goes down, but never below your minimum price, and only takes effect after your approval.
Just watching for now
In the first few weeks you let STRYK only make recommendations and compare them with your own prices before applying anything.
Your festival price stays
You set the price yourself for the Saturday of the town festival. The automation leaves that price as it is.
Common questions: Intelligent Pricing
What is Intelligent Pricing in STRYK?+
STRYK calculates traceable price recommendations per room category and stay date from current property data, historical patterns and clear property rules.
Is this opaque AI?+
No. STRYK shows signal values, applied strategy, current price, recommendation, change and stored evidence. The property can review, reject or approve every recommendation.
Which signals does STRYK consider?+
Signals include occupancy, booking pace, lead time, remaining capacity, historical demand, booking curves, events and current price response, each only with sufficient data.
How are historical forecasts created?+
Versioned models combine several seasonal patterns and smoothed weekly values. Chronological test periods check whether a new approach is better before it may become active.
What happens with little data?+
STRYK falls back to bounded category or property priors and finally to a clearly labelled rule calculation. Sparse data is not presented as confident insight.
Can a forecast fall below rooms already booked?+
No. Booking curves and forecasts remain at least at the actual on-books level. Observed reality takes precedence over a lower model estimate.
Does STRYK claim guaranteed revenue growth?+
No. Recommendations show reasoned pricing options, not guaranteed or causal revenue impact. Outcome and actual development are evaluated separately later.
Which operating modes are available?+
The property can observe, generate recommendations only, approve with assistance or use strictly guarded automation. The mode remains visible and controllable at all times.
How does a price recommendation work?+
It shows category, date, current price, recommended price, amount and percentage change, strategy, signal values, state and expiry. It can therefore be reviewed before any effect.
Can the team reject recommendations?+
Yes. Pending recommendations can be approved or rejected with a traceable reason. Expired suggestions or those superseded by newer runs are not silently reused.
What happens after approval?+
STRYK applies the approved price to the selected period. The recommendation, decision and responsible person remain traceable in the history.
Which price boundaries can the property set?+
Global and category-level minimum and maximum prices, maximum change, minimum threshold, forecast horizon and other guardrails limit every recommendation.
Can categories be controlled differently?+
Yes. The effective execution policy combines property mode, strategy and category exception. It is stored with the recommendation so the applicable rule remains clear later.
Does STRYK consider special events?+
The property can add relevant events with date range and impact to the strategy. They remain a separate visible influence rather than being hidden inside historical data.
How are price responses used?+
Price responses are observed first. A bounded automatic effect is allowed only for sufficiently frequent, validated and clearly directed patterns.
What is Demand Pulse?+
Demand Pulse detects unusually strong or weak booking pace against forecast and booking curve. It acts only with strong evidence and within hard limits.
Does STRYK protect manual prices?+
Yes. Before STRYK applies a price automatically, it rechecks the period, current rules and protected special rates. A deliberate property pricing decision takes priority.
When does automation block?+
A central guard checks engine state, active model, forecast freshness, sample size, error, bias and optional drift. In strict mode STRYK blocks when confidence is insufficient.
Can a strategy be simulated first?+
Yes. Simulation shows expected recommendations for selected dates without automatically writing productive prices. The property can validate strategy and limits first.
How does STRYK measure quality?+
Persisted runs retain forecast, calibration, sample, MAE, bias and model comparison. The latest successfully completed run feeds the view and decisions.
Are performance evaluations available?+
Yes. Recommendation, approval, override and later outcome can be evaluated. CSV and spreadsheet-compatible exports use the same filtered recommendations as the view.
Who may control Intelligent Pricing?+
Viewing, management and automation control follow clear roles. Every pricing decision remains assigned to the relevant property and traceable.
Does Intelligent Pricing cost extra?+
STRYK Pricing Intelligence: Try free for 1 month. 1.9% of net room revenue. Room services delivered and recorded in STRYK, after corrections, excluding VAT and extras. Only periods of paid module use are charged. Becomes paid after one calendar month unless cancelled.
Could Intelligent Pricing work for your hotel?
14 days free. All STRYK core apps included. No setup fee; optional AI modules are separate.
